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Strategy Sells 1,638 BTC Below Cost to Fund Dividends and STRC Buybacks as Its Dollar Reserve Hits $4B

Verified · 4 Aug 2026BitcoinAug 4, 2026

Strategy is overhauling its Bitcoin treasury model — abandoning its 'never sell' posture, pausing purchases, and restructuring capital amid mounting unrealized losses and STRC preferred stock stress.

Strategy sold 1,638 BTC for about $105 million last week — roughly $64,000 a coin against an average cost near $75,400, its coins going out below what it paid — alongside some $290 million raised selling MSTR shares. It repurchased $81.2 million of STRC preferred, still trading near $89 against its $100 target, and lifted its dollar reserve to $4 billion, extending a buying pause past five weeks. Saylor separately said he has never sold his personal bitcoin, calling the company's sales "capital management."

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